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How to simplify customer communications and management

How to simplify customer communications and management

Jun 27, 2023 | *Blog Articles*, CCM, Customer Communications Management

Madrid, Jun 27, 2023 – Customer communications have intensified and become more sophisticated in today’s market, as customers are increasingly demanding and there is a wide range of channels through which to communicate with companies. This means that the number...
Mission possible: reducing the cost of CCM software

Mission possible: reducing the cost of CCM software

Jun 13, 2023 | *Blog Articles*, CCM, Customer Communications Management

Madrid, Jun 13, 2023 – Once upon a time, in a less complex and advanced era, owning software was no problem at all: the owner would hand over a package of tapes or disksto the IT team, who would patiently install them sequentially on the company’s mainframe. A...
10 business benefits of CCM software

10 business benefits of CCM software

Mar 30, 2023 | *Blog Articles*, CCM, Customer Communications Management

Madrid, March 30, 2023 – Customer experience. That thing that everyone always talks about and that everyone would like to get right, but that few master. And it has become more than just a hackneyed marketing term: excellence in customer experience is the “Holy...
The ubiquitous power of CCM (Customer Communications Management)

The ubiquitous power of CCM (Customer Communications Management)

Feb 14, 2023 | *Blog Articles*, CCM, Customer Communications Management

Madrid, February 14, 2023 – Think of Customer Communications Management (CCM) solutions as the heart of an enterprise. Imagine CCM platforms pumping blood to other areas and functions of the companyand nourishing them with everything they need to succeed. CCM...
Digital tools and applications drive B2C & B2B sales

Digital tools and applications drive B2C & B2B sales

Feb 3, 2023 | *Blog Articles*, CCM, Customer Communications Management

Madrid, February 3, 2023 – Adapt or perish– that is how you could briefly express the need to develop digital marketing capabilities to succeed in the ever evolving marketing environments. Technology is transforming everything and the “consumerization” of...
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